New Chief Marketing and Engagement Officer

The Zoological Society of London is delighted to announce the appointment of Nigel Campbell in a new role as Chief Marketing and Engagement Officer.

Nigel is an award-winning communications professional with a successful track record delivering media, engagement and marketing campaigns for high profile organisations in sectors including environmental conservation, mental health, innovation and design. In his new role, Nigel will oversee the delivery of the engagement plan for ZSL’s new global strategy, working alongside dedicated conservationists, pioneering scientists from ZSL’s Institute of Zoology and animal care experts from ZSL’s two world-class Zoos, to shape the Society’s dialogue about conservation.

Nigel said: “I am thrilled to be joining such a globally-renowned conservation organisation, in an exciting new role, at such a pivotal point in its story.

“Having recently unveiled a new strategy outlining their plans to address the huge threats facing wildlife around the world, ZSL’s marketing and engagement work has never been more important, or more significant.

Nigel has previously worked for the BBC, Greenpeace International, Design Council and Rethink Mental Illness. 

ZSL’s Managing Director of Zoos and Engagement, Rich Storton, said: “ZSL is at a really exciting point in its history – our new strategy is shaping our future and that of wildlife around the world; how we engage people with that is vital to our success. Nigel’s experience in delivering high-impact and high-profile campaigns to support social change made him the perfect candidate for the role.”