Job opportunities

Marketing Manager

At the Welsh Mountain Zoo, everything we do is guided by Our Mission – to bring conservation to life. Our Marketing Manager plays a vital role in making this happen: inspiring more guests to visit, helping people connect with wildlife, and generating the revenue that supports our conservation, education, and animal care programmes.

This is a new and exciting role, leading the development of a marketing and fundraising team. Initially, you will be both strategist and hands-on deliverer: creating and running campaigns, managing digital channels, and shaping our fundraising approach. Over time, you will build and lead a small team (including a part-time fundraiser) to grow revenue and share our conservation story more widely.

Key responsibilities:

• Deliver creative marketing campaigns across digital and print to drive visits, income, and awareness.
• Manage digital platforms (website, SEO, social media, email, paid ads) and produce engaging content.
• Lead fundraising activity, including grant applications, corporate partnerships, giving campaigns, and Gift Aid.
• Build strong partnerships in tourism, PR, and the local community to expand reach.
• Track performance, manage budgets, and report to the leadership team and Board.

What you’ll bring:

• Proven experience in marketing and/or fundraising with a track record of revenue growth.
• A marketing or business-related degree.
• A professional marketing qualification, e.g. CIM (desirable).
• Full UK driving licence.
• Strong digital skills (CMS, SEO, social media, email, advertising platforms).
• Data literate and familiar with (CTR, CPC, CPA, ROAS) marketing metrics.
• Knowledge of corporate, grant, giving, and legacy fundraising essentials.
• Excellent copywriting, campaign planning, and project management skills.
• Experience managing budgets, suppliers, and ideally a small team.
• A passion for wildlife, conservation, and inspiring public support.

Benefits include:
Free zoo admission (for you and your family), free parking, uniform, staff discounts, training and development, employee wellbeing programme, company sick pay*, and pension scheme* (*after qualifying service).